🚀 Upcoming workshops: June 2026
Early bird: 5% discount when booking 3 months before the month of the workshop.
FOR SWISS SMEs · INTENSIVE FORMAT
From AI chaos to a clear strategy.
In 2 weeks.
Two intensive workshops. A week of practical work in between.
The end result: a fully developed, written AI strategy.
For SMEs that have moved beyond the experimental stage.
WHAT YOU’LL END UP WITH
10–15
pages of a written AI strategy
Top 3
AI use cases with business cases
90
days’ implementation plan with milestones
2
weeks until the strategy is finalised
🔒
Guarantee: By the end of Workshop 2, you’ll leave the room with a fully developed, written AI strategy in your hands. No more trial and error without a plan. No theory without results.
Trust and methodology
🇨🇭 Swiss SME Focus
📋 5-pillar methode
🧠 2bAHEAD Network
✅ Strategy Guarantee
⏱ 2-week Sprint
DOES THIS SOUND FAMILIAR TO YOU?
This is exactly where many SMEs get stuck.
AI has enormous potential. But without a clear direction, investments quickly become costs without return.
🔁
Tool testing yielded no results
You've tried ChatGPT, Copilot, and various other tools. There was enthusiasm. But any real, measurable business benefit? None to be found.
🗺️
No clear timetable
Everyone on the team has a different opinion. Where do we begin? What's really worth it? Which processes should be automated first? Unclear.
⏳
No time for experiments
As CEOs, you don't have the resources for months-long AI projects with no guaranteed output. You need results, not theory.
💡
The solution: Structured instead of experimental.
34% of entrepreneurs cite a lack of expertise as the main obstacle. The tool isn't the problem. It's the lack of a plan. That's exactly what we'll change in two weeks.
This 9-minute video explains why SMEs should now look into AI if they haven't already, and what they need to consider to ensure successful AI integration.
(Created with NotebookLM using content from Mindtrain)
What you get
You will not leave Workshop 2 without results.
No slides. Action-oriented working documents that can be used internally immediately.
Written AI basic strategy
10–15 pages. Background, objectives, top use cases, tool decisions, governance, and 90-day roadmap. Ready to present to the board or investors.
Top 3 AI use cases with business case
Prioritized use cases with concrete assessments of time savings, costs, and revenue potential. Thoroughly calculated. Realistic. Immediately implementable.
90-Day Implementation Plan
Action plan: Who does what by when? Milestones for months 1, 2 and 3. Quick wins that can start this week.
Internal communications briefing
Ready-made template for communicating the AI strategy to the team. AI owner role, responsibilities, and KPI framework for the first projects.
SO FUNKTIONIERT'S
A preparatory call. 2 workshops. 1 week of practical work. 1 fully developed strategy.
The gap between the workshops isn’t just a buffer; it’s part of the programme. You’ll put what you learn in Week 1 into practice straight away within your company.
PREPARATION
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45-minute informational video call (1 week before Workshop 1): Information about the programme, schedule and preparatory task
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Individual workshop preparation: Gathering information and documentation on strategies, processes and data
Kick-off & Expectation Management
What do we want to have achieved in two weeks?
AI Maturity Analysis
What capabilities does the company currently possess? Outcome: a one-page maturity profile.
Process mapping & AI potential analysisIdentification of 5–8 key processes, evaluation based on impact and effort.
Tool evaluation & pilot planningStructured evaluation of 3–5 specific tools. Which one will be piloted?
Define AI owners
Role allocation and initial communication strategy for the team.
WORKSHOP 1
Analysis & Fundamentals
2 days · pillars 1 & 2
Interim week:
Practical implementation within the company
Mid-week review
What did the pilot test reveal? What data assets are available?
KPI framework & governance structureDefine measurable success criteria. Who measures what?
Business case: Top 3 use cases
Calculate specific time savings, cost reductions and revenue potential.
90-day implementation plan
Action plan with quick wins. What’s starting this week?
Finalise the basic AI strategy
Everyone takes a finished document home with them.
WORKSHOP 2
Strategiy & Roadmap
2 days · pillars 3, 4 & 5
WHAT YOU'RE HOLDING IN YOUR HAND
📄 Written AI strategy document (10–15 pages)
🎯 Top 3 use cases with business cases
🗓️ 90-day implementation plan with milestones
📣 Internal communications briefing
Proven methodology
Based on the five pillars of successful AI integration
No hype, no experimentation. Every workshop is based on a tried-and-tested methodological framework.
WORKSHOP 1
🧠
Pillar 1:
Building competence
The team’s AI maturity profile. Targeted development where it makes a difference.
WORKSHOP 1
🛠️
Pillar 2:
Using tools effectively
The team’s AI maturity profile. Targeted development where it makes a difference.
WORKSHOP 2
📊
Pillar 3:
Establishing governance
AI owners, responsibilities, KPIs and feedback loops.
WORKSHOP 2
💡
Pillar 4:
In-house AI products
Identify internal data assets and turn them into AI solutions.
WORKSHOP 2
🔭
Säule 5:
Long-term strategy
Technology monitoring, agile methods, innovation network.
Transparent pricing
An investment with a guaranteed return
All options include the two intensive workshops and the written AI strategy document as the final output.
PREMIUM
Team-Paket
up to 6 people per SME
CHF 7'950.--
excl. VAT · Delivered at the SME’s premises · 2 instalments
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2 intensive workshops (2 days each)
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Written AI strategy document
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AI maturity analysis for all participants
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1 one-to-one coaching session (60 mins) with David Bärtsch
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All templates and materials
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3 months’ access to the platform
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Option: Held at a seminar hotel CHF 9,950
⭐ Recommendation
GROUP
Peer Learning
per SME · 2–5 SMEs together · up to 3 people
CHF 8'950.--
excl. VAT per SME · 2–5 SMEs · At the seminar hotel
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All standard services (up to 6 people per SME)
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Peer learning in a group
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Most affordable entry price
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Joint workshop dates
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Community during & after the sprint
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Ideal for Chamber of Commerce / association partnerships
Early bird: 5% discount when booking 3 months before the month of the workshop.
💳 One-off payment
💳 One-off payment
Book a free consultation now to get some clarity and find out more. Simple. Quick. On equal terms.
WORKSHOP DATEs 2026
You can join at any time of the year.
🔄 We run a series of workshops every month.
👥 We work with around 12 people or a maximum of 4 SMEs at any one time.
🗓️In-house workshops are available on request and subject to availability.
UPCOMING WORKSHOP DATES
June 2026
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Preparation Call: Tuesday, 09.07.26 / 17.00
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Workshop 1: Thuersday, 18. & Friday 19.06.26
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Workshop 2: Do. 25. & Fr. 26.06.26
August 2026
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Preparation Call: Tuesday, 04.08.26 / 17.00
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Workshop 1: Thuersday 13. & Friday 14.08.26
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Workshop 2: Thuersday 20. & Friday 21.08.26
September 2026
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Preparation Call: Tuesday, 08.09.26 / 17.00
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Workshop 1: Thuersday 10. & Friday 11.09.26
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Workshop 2: Thuersday 20. & Friday 21.09.26
Oktober 2026
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Preparation Call: Tuesday, 06.10.26 / 17.00
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Workshop 1: Thuersday 15. & Friday 16.10.26
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Workshop 2: Thuersday22. & Friday 23.08.26
November 2027
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Preparation Call: Tuesday, 03.11.26 / 17.00
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Workshop 1: Thuersday 12. & Friday 13.11.26
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Workshop 2: Thuersday 19. & Friday 20.11.26
DATES FOR THE 2026 INFO WEBINARS: 'Develop a clear AI strategy in two weeks using the 5-pillar concept'
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Tuesday, 19. May 2026 / 12.15 - 13.00
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Thursday, 11. June / 12.15 - 13.00
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Tuesday, 7. July 2026 / 12.15 - 13.00
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Thursday, 6. August / 12.15 - 13.00
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Tuesday, 1. September 2026 / 12.15 - 13.00
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Thursday, 1. Oktober / 12.15 - 13.00
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Tuesday, 3. November / 12.15 - 13.00
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Thursday, 3. December / 12.15 - 13.00
A PRACTICAL EXAMPLE FROM THE 5-PILLAR NETWORK
CASE STUDE: FPZ GMBH
Nine months of experimentation led to one strategy that changed everything.
FPZ GmbH, a medium-sized healthcare provider with 25 employees, spent nine months testing numerous AI tools. They were enthusiastic, but to no avail.
It was only with the structured 5-pillar approach that the breakthrough came: within three months, the company implemented an AI-supported telesales solution.
‘It was only through this strategic methodology that we were able not only to maximise our results, but also to set a clear direction for our team.’
Managing Director, FPZ GmbH
3×
More consultation appointments through AI-powered telesales
0
No-shows since the AI solution was introduced
ROI potential for 2 employees (CHF 80k/year)
CHF 32k–64k
Potential annual savings through AI automation
Source: Deloitte AI ROI Report 2026 & AXA SME Study 2025
WER STEHT DAHINTER
David Bärtsch, Founder
Mindtrain GmbH
I support managing directors and leadership teams in making their organisations fit for the future. With the right mix of people, strategy and technology.
As an affiliate partner and member of the 2bAHEAD AI Community, I have my finger on the pulse. AI is not an end in itself, but a tool. And that is precisely why it should help you, not add to your workload.
And AI is not primarily an IT issue, but a discipline of leadership and organisational development.
With me, you won’t get tech jargon, but plain language and honest assessments. I am well connected as a senior consultant in Topsoft’s SME network and as a member of SwissAI.
And as an examiner for the Swiss Federal Organisational Examinations (EOP), in the subjects ‘Trends & Innovation’ and ‘New Working Environments’.
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Development and implementation of visions and strategies
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Business modelling & business architectures
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Use case design and documentation
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Change & transformation manager
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Process design and automation
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Leadership and user training
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Several years’ experience in IT
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25+ years in management
